To get experience you need experience, it’s not a catch-22 if you do it for you.
I’ve designed logos, built websites, launched newsletters and podcasts, as well as managed social media accounts and organised an online event.
Clothing Conscious
What began as a university project where I built a news website and podcast which saw me use social media (link) to promote it, I realised I had a passion for the topic - slow fashion - so I proceeded to take the project in another direction and it is now a monthly newsletter. (link)
I began with researching who my competitors were as well as what the audience actually wanted. I decided the colour palette and designed two logos that I thought were reflective and asked my existing audience their opinion on both and went with the majority.
I built the website on wordpress and created multimedia content. This included features, news stories, business profiles, useful listicles and quizzes. I also interviewed sustainable fashion business owners and manufacturers to launch a podcast which I used Adobe Audition for.
When utilising social media I stuck to the colour scheme, created reels, carousels and audiograms, as well as audience engagement. To view more about my work in podcasting click here, or for web design, click here.